Portfolio Pricing & Details

Our Reveal ad format is high impact, yet non-intrusive and reveals the ad above the navigation before any content is viewable. The ad is available to serve on ALL pages – articles, homepages, and section fronts. 

Consumer Journey Focus: Branding & Awareness

$35 CPM

Add + $3 for data targeting        

Add $125 monthly  for Shoppable

Minimum: NA

• Lee Website Traffic Dashboard

• Lee Print Projections Dashboard

• Lee O&O SOPs

• Local O&O Playbook

• Related How-To's
• Related Articles

Standard banner ads generate high visibility for an advertiser, and serve an essential purpose in any campaign.
Ads will deliver the desired message wherever the audience consumes our content on any screen size. 

Consumer Journey Focus: Branding & Awareness

Static: $14 CPM

Add + $3 for data targeting

Minimum: NA

Native ads are best for linking to content or branding messages on the advertiser’s website or as a distribution tactic for a Brand Ave paid content campaign. 
Placement includes imagery, company name, and headline. The ad is tagged as "sponsored"

Consumer Journey Focus: Branding & Awareness

$12 CPM

Add + $3 for data targeting

Minimum: NA

Video advertising provides an immersive experience for an advertiser to engage with their audience. Our Pre-Roll and In-View placements allows advertisers to appear both in ad space within and article, or before news content at the top of the page. This allows advertisers to be visible to readers regardless of the type of content they are engaging with.

Consumer Journey Focus: Branding & Awareness

$30 CPM

Add + $3 for data targeting

Minimum: NA

Eblasts provide a unique opportunity for an advertiser to put their message directly in front of loyal subscribers with an offer, event or announcement.  Catchy subject lines can produce immediate action or  the audience may return to the message for information or a later action like a registration or forward to a friend. 

Consumer Journey Focus: Branding & Awareness & Direct Action

Flat Rate - Varies by market

Minimum: NA

Targeted display banner ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$12 CPM (Display)

Minimums:

$100/month

$12 CPM (Display)
Minimums:
$1,000/mo

Pre-roll video ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$30 CPM (Video)

Minimums:

$100/month

Target users on their mobile device in real time based on their location using GPS and geofencing technology. Physical addresses required.

*Setup fees may apply

Consumer Journey Focus: Branding & Awareness

$15 CPM (Display)

$25 CPM (Video)

Minimums:

$500/month 

3 months

Reach specific household or business locations by utilizing a provided list of physical addresses which will be converted to IP addresses using 3rd party data. 

Consumer Journey Focus: Branding & Awareness

$12 CPM (Display)

$26 CPM (Video)

Minimums:

$1000/month 

Exclusive network of hundreds of Gun & Ammo safe websites without restrictions. Offers the ability to advertise weapons, firearms, ammo, hunting accessories, police & military gear, meat shoots, expo shows & anything you can think of.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$14 CPM (Display)

$42 CPM (Video)

$90 CPM (OTT)

Minimums:

285K impressions/month

Exclusive network of product safe websites with minimal restrictions reaching people 21 years of age and older. This network is perfect for Cannabis & Tobacco clients. Geo targeting includes National, State, DMA or city only. *Please pre-screen all CBD, HEMP, and Cannabis clients with Legal prior to signing. 

*All creative and landing pages require pre-approval.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$16 CPM (Display)

$16 CPM (Device ID/MLT)

$38 CPM (Video)

$55 CPM (OTT)

Minimums:

40K impressions/month

Target USDA verified farmers and ranchers based on the crops or livestock they raise, and for some segments you can target by the acreage or headcount they produce. Segments include corn, soybean, wheat, cotton, cattle, hogs and more

Consumer Journey Focus: Branding/Awareness & Interest/Consideration 

$19 CPM (Display)

$30 CPM (Video)

Minimums:

$500/month 

Targeted email - list segmented by Gender, Age, Lifestyle, Occupation, Ethnicity and Language Preference, Education, Religion, Income Level, Credit Ranking, B2B & more. 

Consumer Journey Focus: Branding/Awareness & Direct Action

Redrop email messages to all recipients, non-openers, those that opened, clicked, or opened & clicked the initial email.  Dependent upon previous email engagement.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration & Direct Action

Targeted display banner ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$12 CPM (Display)

Minimums:

$100/month

Pre-roll video ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$30 CPM (Video)

Minimums:

$100/month

Target users on their mobile device in real time based on their location using GPS and geofencing technology. Physical addresses required.

*Setup fees may apply

Consumer Journey Focus: Branding & Awareness

$15 CPM (Display)

$25 CPM (Video)

Minimums:

$500/month 

3 months

Reach specific household or business locations by utilizing a provided list of physical addresses which will be converted to IP addresses using 3rd party data. 

Consumer Journey Focus: Branding & Awareness

$12 CPM (Display)

$26 CPM (Video)

Minimums:

$1000/month 

Exclusive network of hundreds of Gun & Ammo safe websites without restrictions. Offers the ability to advertise weapons, firearms, ammo, hunting accessories, police & military gear, meat shoots, expo shows & anything you can think of.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$14 CPM (Display)

$42 CPM (Video)

$90 CPM (OTT)

Minimums:

285K impressions/month

Exclusive network of product safe websites with minimal restrictions reaching people 21 years of age and older. This network is perfect for Cannabis & Tobacco clients. Geo targeting includes National, State, DMA or city only. *Please pre-screen all CBD, HEMP, and Cannabis clients with Legal prior to signing. 

*All creative and landing pages require pre-approval.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$16 CPM (Display)

$16 CPM (Device ID/MLT)

$38 CPM (Video)

$55 CPM (OTT)

Minimums:

40K impressions/month

Target USDA verified farmers and ranchers based on the crops or livestock they raise, and for some segments you can target by the acreage or headcount they produce. Segments include corn, soybean, wheat, cotton, cattle, hogs and more

Consumer Journey Focus: Branding/Awareness & Interest/Consideration 

$19 CPM (Display)

$30 CPM (Video)

Minimums:

$500/month 

Targeted display banner ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$12 CPM (Display)

Minimums:

$100/month

Pre-roll video ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$30 CPM (Video)

Minimums:

$100/month

Target users on their mobile device in real time based on their location using GPS and geofencing technology. Physical addresses required.

*Setup fees may apply

Consumer Journey Focus: Branding & Awareness

$15 CPM (Display)

$25 CPM (Video)

Minimums:

$500/month 

3 months

Reach specific household or business locations by utilizing a provided list of physical addresses which will be converted to IP addresses using 3rd party data. 

Consumer Journey Focus: Branding & Awareness

$12 CPM (Display)

$26 CPM (Video)

Minimums:

$1000/month 

Exclusive network of hundreds of Gun & Ammo safe websites without restrictions. Offers the ability to advertise weapons, firearms, ammo, hunting accessories, police & military gear, meat shoots, expo shows & anything you can think of.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$14 CPM (Display)

$42 CPM (Video)

$90 CPM (OTT)

Minimums:

285K impressions/month

Exclusive network of product safe websites with minimal restrictions reaching people 21 years of age and older. This network is perfect for Cannabis & Tobacco clients. Geo targeting includes National, State, DMA or city only. *Please pre-screen all CBD, HEMP, and Cannabis clients with Legal prior to signing. 

*All creative and landing pages require pre-approval.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$16 CPM (Display)

$16 CPM (Device ID/MLT)

$38 CPM (Video)

$55 CPM (OTT)

Minimums:

40K impressions/month

Target USDA verified farmers and ranchers based on the crops or livestock they raise, and for some segments you can target by the acreage or headcount they produce. Segments include corn, soybean, wheat, cotton, cattle, hogs and more

Consumer Journey Focus: Branding/Awareness & Interest/Consideration 

$19 CPM (Display)

$30 CPM (Video)

Minimums:

$500/month 

Targeted display banner ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$12 CPM (Display)

Minimums:

$100/month

Pre-roll video ad campaign made up with a blend of targeting tactics with the ability to deliver on both Lee O&O sites and extended network sites. 
These campaigns automatically optimize to include a number of targeting tactics such as: audience targeting, keyword targeting, and website remarketing* 

*Requires client to add a pixel on their website (or GTM) to track consumers visiting their site. Dynamic capabilities when applicable (additional fees may apply). 

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$30 CPM (Video)

Minimums:

$100/month

Target users on their mobile device in real time based on their location using GPS and geofencing technology. Physical addresses required.

*Setup fees may apply

Consumer Journey Focus: Branding & Awareness

$15 CPM (Display)

$25 CPM (Video)

Minimums:

$500/month 

3 months

Reach specific household or business locations by utilizing a provided list of physical addresses which will be converted to IP addresses using 3rd party data. 

Consumer Journey Focus: Branding & Awareness

$12 CPM (Display)

$26 CPM (Video)

Minimums:

$1000/month 

Exclusive network of hundreds of Gun & Ammo safe websites without restrictions. Offers the ability to advertise weapons, firearms, ammo, hunting accessories, police & military gear, meat shoots, expo shows & anything you can think of.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$14 CPM (Display)

$42 CPM (Video)

$90 CPM (OTT)

Minimums:

285K impressions/month

Exclusive network of product safe websites with minimal restrictions reaching people 21 years of age and older. This network is perfect for Cannabis & Tobacco clients. Geo targeting includes National, State, DMA or city only. *Please pre-screen all CBD, HEMP, and Cannabis clients with Legal prior to signing. 

*All creative and landing pages require pre-approval.

Consumer Journey Focus: Branding/Awareness & Interest/Consideration

$16 CPM (Display)

$16 CPM (Device ID/MLT)

$38 CPM (Video)

$55 CPM (OTT)

Minimums:

40K impressions/month

Target USDA verified farmers and ranchers based on the crops or livestock they raise, and for some segments you can target by the acreage or headcount they produce. Segments include corn, soybean, wheat, cotton, cattle, hogs and more

Consumer Journey Focus: Branding/Awareness & Interest/Consideration 

$19 CPM (Display)

$30 CPM (Video)

Minimums:

$500/month